Ecommerce Store Software

Choosing the right ecommerce store software is one of the most important decision you will need to make when you set up your online storefront. You've got lots of options, from using a Wordpress plugin to paying big bucks to have your own programmer create a custom storefront.

Best Ecommerce Solutions

If you are technically challenged and just starting out, you should look for a system that can be easily implemented and has good technical support for beginners.

Your best bet is going to be an all-in-one solution. BigCommerce gets top marks for integrating ebay and Facebook into their ecommerce platform. They also have great support in helping you get your store up and running quickly. BigCommerce makes it easy to sell online. You get a website, shopping cart, SEO, design, hosting and more. Try it for free!

Do It Yourself Options

If you insist on doing it yourself, here are some tips on how to get started. First, make sure when you choose your hosting company, that it includes top-notch security features, minimum downtime and design features that are all low maintenance. It makes it a lot easier to set up and run your store when you don't have to worry about technical breakdowns.

Good customer support is critical because you want to be able to get help if you’re baffled by the technical details of setting up your site.

Make sure there’s an easy way to upload and organize your products and descriptions. If you’re not dropshipping , being able to integrate your shipping with all the major companies like Fed Ex, UPS and the United States Post Office is also an important feature.

Make your website easy to use for your customers by having a quick one page check out. You’ll also need to collect money so choose a software that provides integration will all the major payment gateways like Paypal and Google Checkout.

Marketing online is critical to your website’s success and most high quality ecommerce solutions should have a search optimization feature built right in.

Having Web 2.0 features like product reviews and recommendations can increase your sales. An email marketing add-on will help you keep in touch with your customers and encourage repeat buys. And don't forget about social media! Facebook, Twitter, etc can help you get your deals in front of your customers.

Sounds like a lot of things to consider, right? Imagine choosing and managing all these different components and running your business at the same time.

Other ecommerce options

For all you techies out there who want to start out small, try Zen Cart . It's an open source, user-friendly ecommerce store software that is a free option for those just starting out with an online storefront. Most hosting companies have it already in their cpanel for you to use on your site.

If you want to go with an ecommerce store software that provides all the bells and whistles, try X-cart . It's not free but it has more features and provides excellent customer service. They can even customize an ecommerce solution for you.

Establishing trust and credibility with your visitors is important to do before you try to sell someone on your product or service. Make sure your website is providing good content before setting up an online storefront with ecommerce store software.

Return to Simple Internet Strategies Home from Ecommerce Store Software .